Account, intake, project setup, initial organization, and planning.
FSBO We Do It For You
Pricing & What You Are Buying
Professional FSBO assistance without giving up control of your sale.
You are purchasing an organized PropertyIntel360 service—not just a collection of forms or marketing files. Your selected plan combines the CRM, human guidance, research, preparation, marketing support, coordination, buyer and offer organization, and continuing assistance described below.
Essential
$2,495
$1,497 initial 60% · $998 final 40%
For sellers who want PropertyIntel360 to handle the major organizational, research, listing-preparation, and core marketing work while keeping the service focused.
- Guided PropertyIntel360 CRM workspace
- Assigned PropertyIntel360 representative
- Jurisdiction-specific FSBO DIY system inside the CRM
- Detailed seller and property intake
- Known repair/update organization
- Property information verification
- Comparable-sale and active-competition research
- Practical suggested pricing range
- Property photo and preparation review
- Professional listing description and highlights
- Photo sequencing and lead-image recommendation
- Seller Shield buyer/inquiry routing
- Buyer, showing, and offer tools
- Zillow-ready owner-submission package
- Core platform-ready listing preparation
- Core PropertyIntel360 / FSBO Discovery exposure
- Basic local and regional marketing research
- Basic social-media marketing package
- Jurisdiction-specific forms and official resources
- Professional-provider resources
- Basic offer-stage organization
- Limited PropertyIntel360-controlled channel updates
Complete
$3,495
$2,097 initial 60% · $1,398 final 40%
The PropertyIntel360 flagship service for sellers who want broader marketing, more professional coordination, MLS and advertising coordination, stronger offer support, and continuing listing updates.
- Everything in the core managed service
- Expanded platform-ready listing packages
- Expanded PropertyIntel360 / FSBO Discovery exposure
- Expanded local and regional marketing research
- Full social-media marketing package
- Professional flyer / property sheet
- QR-code marketing materials
- Photographer and media-provider sourcing
- Paid-ad campaign setup and management
- Flat-fee MLS provider research and coordination
- Open-house marketing package
- Limited before/after improvement concepts
- Limited expanded professional coordination
- Enhanced offer-stage organization
- Normal listing and marketing updates
- Included marketing refreshes within scope
Advertising spend, MLS broker fees, photography charges, and other third-party costs are separate.
Custom
Flat Written Quote
Custom pricing applies when the actual work materially exceeds the published Essential, Complete, or Premium scope. A higher property value, acreage, waterfront property, or luxury positioning by itself does not automatically require Custom pricing.
Examples can include multiple separately marketable dwellings, multiple parcels requiring separate research, unusual property types, unusually large media requirements, extensive custom campaigns, major seller-requested strategy changes, or other clearly documented work beyond the published plans.
Side-by-side
Detailed service comparison
The table shows the working service scope. A signed Customer Agreement and selected-service agreement control the final contracted scope.
| Service / Deliverable | Essential | Complete | Premium |
|---|---|---|---|
| Guided PropertyIntel360 CRM | Included | Included | Included |
| Assigned representative | Included | Included | Included |
| Jurisdiction-specific DIY system | Included | Included | Included |
| Detailed seller / property intake | Included | Included | Included |
| Comparable-market research | Included | Included | Included |
| Suggested pricing range | Included | Included | Included |
| Professional listing description | Included | Included | Included |
| Seller Shield | Included | Included | Included |
| Buyer / showing / offer CRM tools | Included | Included | Included |
| Platform listing packages | Core | Expanded | Expanded + refreshes |
| PropertyIntel360 / FSBO exposure | Core | Expanded | Expanded + refreshes |
| Local / regional marketing research | Basic | Expanded | Expanded |
| Social-media marketing | Basic | Full | Full + refreshes |
| Flyer / property sheet / QR | Additional | Included | Included |
| Photographer / media sourcing | Additional | Included | Included |
| Paid-ad setup / management | Additional | Included | Included + refreshes |
| Flat-fee MLS coordination | Additional | Included | Included |
| Open-house marketing | Additional | Included | Enhanced |
| Before / after visual concepts | Additional | Limited | Expanded |
| Expanded professional coordination | — | Limited | Included |
| Offer-stage organization | Basic | Enhanced | Expanded |
| Contract-to-closing organization | — | — | Included |
| Support period | 60 days | 90 days | Through closing, max 180 days |
Separate costs
What the PropertyIntel360 fee does not include
The service fee pays PropertyIntel360 for the work in the selected plan. It does not automatically include independent third-party charges or direct advertising spend.
- Photography, video, drone, 360-degree media, or floor plans
- Paid advertising spend
- Flat-fee MLS broker or brokerage fees
- Appraisals, inspections, surveys, attorneys, title/escrow/closing services, or lender expenses
- Repairs, contractors, cleaning, landscaping, staging, printing, signage, insurance, moving, or other independent services
Where coordination is included, PropertyIntel360 can help locate and organize the service. You choose the provider and normally pay that provider directly.
Payment & earned work
How the 60% / 40% structure works
The initial partial payment becomes earned progressively as defined work is substantially completed.
Property research, strategy, preparation review, comparable-market research, and Property Profile development.
Listing and marketing development, media organization, platform preparation, Seller Shield setup, and related production work.
Due before final release, publication, activation, or delivery of completed final-stage production deliverables.
The Customer Agreement governs cancellation, earned and unearned amounts, required consumer rights, and other contractual payment terms.
Support scope
Continuing help—not unlimited new work.
Included support covers reasonable activity within the selected service level, including questions, clarification, normal revisions, status changes, process guidance, approvals, buyer/showing questions, marketing updates, and other tier-appropriate assistance.
Major strategy changes, substantial rewriting, extensive additional research, repeated revision cycles, additional properties or parcels, or other work beyond the selected scope may require a separate written quote. No additional paid work begins until the additional scope and price are disclosed and approved.
Roles
What PropertyIntel360 does—and what you decide.
| PropertyIntel360 | Seller |
|---|---|
| Organizes the sale workflow | Owns and controls the property |
| Researches market information | Chooses the asking price |
| Prepares listing and marketing materials | Approves property facts and marketing |
| Helps organize buyers and showings | Decides who may view the property |
| Organizes offer information | Accepts, rejects, or counters offers |
| Coordinates professionals where included | Selects and hires professionals |
| Tracks tasks and milestones | Signs contracts and makes final sale decisions |
Ready to discuss your upgrade?
Your existing CRM and property stay with you.
No duplicate account. No duplicate property. No unnecessary second intake.
Professional boundaries and no guaranteed result
PropertyIntel360 provides administrative, organizational, research, marketing, technology, workflow, coordination, educational, and transaction-support services. PropertyIntel360 is not acting as your real-estate broker, attorney, appraiser, inspector, lender, title company, tax adviser, accountant, surveyor, insurance professional, or other regulated professional unless separately licensed and expressly engaged in writing to provide that service.
PropertyIntel360 cannot guarantee a specific property value, asking price, buyer, showing, offer, offer amount, sale price, time to sell, appraisal result, financing approval, inspection result, closing date, or completed sale.